This video recording from the Ontario Museum Association Annual Conference 2021 features:
- Karen Sinotte, Professor, Centre for Business, George Brown College
- Christina Sydorko, Educational Program Coordinator, Oil Museum of Canada
Pre-pandemic demand for museum online content had grown 40% over two years. With online content taking centre stage over the past 20 months, what can we learn from the challenges and successes of the Great Pivot? How can we build effective and strategic growth and implementation of digital tools in our museums? In this session, moderated by Professor Karen Sinotte of George Brown College (GBC), delegates discuss and share their experiences from more than a year of pandemic-driven digital initiatives and their vision for digital transformation. GBC and the OMA have formed a partnership to identify enablers and barriers to digitalization in the Ontario museum sector, and this discussion will inform the development of the Ontario Museum Digitalization Index and future OMA programs. The projects are funded in part by a research grant by NSERC through the College and Community Social Innovation Fund.
